Wednesday, February 23, 2011

New Membership Site Launch + My Secret Weapon!

Greetings and thanks for being a loyal subscriber. Since the
massive snowstorms hit us in Tulsa, I've been trying to get back
on track with my many projects. Today I want to share one of my
secret weapons in online marketing, but before I do, I want to
tell you about a new membership site I will be launching real
soon now.

This membership site will be focused on helping you to establish
some passive revenue streams. Each month we will offer a new
ebook and software tool for resale. Each product will come with a
reseller site and promotional tools. You will have the option to
purchase one of three memberships: you can download and resell
either the ebook or software tool or both.

Our pricing will be very affordable, the products you receive
will be high quality, and the software will be supported by our
team. We're going to limit the number of members to make it more
viable for all participants to make money reselling our products.

Members will also receive discounts on other related services
including web site customization and design, copywriting
services, ebook cover design, web site hosting and other
services. Our goal is to help you to create new revenue streams
with as little effort as possible.

If you are a newbie, you can have us secure and host a new domain
for your site, set-up the site and ecommerce enable it. If you
want us to tweak the sales letter or companion email series, we
can do that for you, too.

If you are an experienced guru, then you will love the quality
of our well-written ebooks and the unique qualities of our
software tools.

There will also be a generous affiliate program tied to this new
membership site which will help make the cost of your membership
pay for itself.

We are presently working on the first product releases. Watch
your email for the announcement. Once we reach our target,
membership will be shut off. If you want to get in early, send me
an email and I will put you on the list!

Now for today's tip -- my secret weapon for developing web sites
quickly. I buy a lot of software, graphics, and other tools to
make my job easier. Sometimes I am developing sites for myself
and sometimes for clients. While I strive to be original each and
every time, sometimes it's challenging to get started and do
something new for everyone or every project.

That's where templates come in. Now I know many will be
grimacing. Stop a minute and listen to me, please. I'm not
suggesting you purchase and use templates out of the box. All
that does is perpetuate the same design all over the Net. No, I
am suggesting you use templates as a starting point, and that
once you find something you like, that you customize it to make
it uniquely your own. Click the link below to read my review and
to see a good example of how I customize templates for my own

Until next time,


P.S.: Click the link below to share this with a friend:

Tuesday, February 08, 2011

Importance of Cross Linking and Back Linking

Glory be, does it have to snow again? Just as the last vestiges
of last week's 12 inches of snow melt outside my window, we're
getting ready to be hit again for another whopping 12 inches of
snow -- maybe more. As if shoveling all of this snow off my
driveway and paths isn't enough work, I have also fallen victim
to severe ice damming and my son's bedroom ceiling is slowly
falling down. Not happy.

Being house bound for the better part of two weeks has given me
some time to reflect on last year's performance and to strategize
a bit for this year. It's already February and the 1099's are
starting to appear in the mail reminding me where I spent my time
and how I earned my money.

I'm always tickled by smaller 1099's that show how much I earned
promoting certain products and services through their affiliate
programs. That's the passive revenue that fell to my bottom line,
saving my butt on slow months and was the icing on the cake on
good months. Sometimes those checks made the difference between
making my monthly payments and buying a present for my kids.

As I reveal in my ebook, Rocket Science Revealed, one of the keys
to generating affiliate income is to create a review site. This
is easier to do these days then it was when I first got started.
With the availability of free blogs, Wordpress and other site
creation and publishing tools, you need a pretty good excuse not
to have a site of your own.

But merely publishing product reviews with affiliate links is no
guarantee of success. One of the things I learned by accident was
the importance of links to your review pages. I started off
designing my web sites back in the 1990s with Microsoft
Frontpage. One of the features of this tool is called shared
borders where you can place textual navigation. So if you had 100
different pages in your web site, and you implemented shared
borders with textual navigation, you would have 100 pages all
cross-linked to each other. And this helps tremendously with web
page ranking.

Some will argue this is meaningless, but I've had experts look at At one time the site received over 2,000,000
unique visitors a year, making it rank around 40,000 on Alexa. I
didn't do any advertising or promotion either. It just happened.

I decided to test the theory by categorizing the content on and creating some sub-sites around specific
niches including which just has product
reviews about graphics tools. Now many will tell you that
duplicate content will get you penalized by Google, among others
search engines. If that's the case, I've never experienced it.
The content on is lifted directly from And it also appears on and, too.

Together the reviews that appear on these four sites frequently
rank high on page one for their respective product names. Let me
give you some examples. This page lists all of the reviews
available on the web site:

If you scroll to the bottom of individual review pages, you'll
see the textual navigation which cross-links dozens or even
hundreds of pages on the site.

Let's pick a recent review for Easy 3D Icon Maker. Search for it
in Google and you'll find the review on
appears in the #3 position on the first page search results. This
is a product of Max Rylski who promotes it through his own site -- which by the way appears at the bottom
of the search results below my site's listing.

Let's look at PSD Blowout. It shows up in 6th position on the
first page of search results for its respective product name.
Look for Easy Affiliate Pages -- it shows up in 5th position on
the first page of search results. I could go on and on.

So lesson to be learned here is the importance of cross links and
back links.

You can learn a lot more by checking out my ebook here:

If you start implementing some of my proven page ranking
strategies today, you could begin to see results pretty quickly. reviews are so popular that they typically
appear in a prominent spot on page one search results within 72
hours of publishing them. And they retain their position for a
long time. Don't believe me? Check out the product "ecover

This product and review are nearly 10 years old. The link to my review
appears in the 4th position on page one search results. 10 years.
Not an insignificant accomplishment.

Go grab your copy of Rocket Science Revealed right now:

Until next time,


P.S.: Click the link below to share this with a friend. He will
thank you for it!