Greetings friends. Steve Schneiderman here with a
pre-holiday blog update. We're trying to tie up loose ends
before we drive on down to my wife's family in Canyon,
Texas located near Amarillo. So much to do and so little
time: tree limbs need to be cut, garage needs to be
cleaned, plants moved in, pool winterized, and home repairs
galore.

You know, just as you begin to winterize your home, you
also need to winterize your business. Now is the time to be
planting seeds with prospects through direct mail, email
drip campaigns, telemarketing, seeking referrals from
friends and satisfied customers, and upselling new services
to existing customers. Let me know if you need any help.

Some folks have no money left in their budgets, but many
company's will lose their remaining budget if they don't
use it before year's end. In some cases, they may not have
projects pending, but they can use those funds to pre-pay
for projects next year. Don't leave money on the table.
Seek and ye shall find.

I came across two cool tools you may have a need for at
some time in the future:

Barcode Label Maker does just that -- make bar code
graphics. Most of you won't be interested in this, but to
the several hundred authors this newsletter goes out to,
check it out. If you need to create a barcode based upon
your book's ISBN number, this tool will do it for you fast
and easy. Check it out here.

XHeader may be of interest to anyone with a web site. As you
know from my past newsletters, I believe the graphical
header at the top of your page is the most important
element because it is the first place visitors will look to
find out what value you offer them in their search for
information. Then their eyes go straight down the page.

There are many ways you can create these graphical headers
from paying someone like me to do it or buying tools and
templates and royalty free art to create your own.

XHeader won't cost you a dime. It's from the same people
who brought you XSite Pro -- one of the best web page design
tools around. Learn more about XSite Pro here.

Learn more about their new no-cost header design tool here.

Speaking of web site design, we're preparing to launch a
series of new sites for multiple customers. You can see the
diversity in design and functionality and get a sneak peak
here:

ESPO Construction

Clubhouse Tulsa

InsidePM

I'll have some more sites to show you shortly.

In case I don't have a chance to write until after the
holiday, I wish you and yours well and have a happy and safe
Thanksgiving. Drive carefully!

All my best,


Steven Schneiderman

Schneiderman & Associates, LLC
3504 E 99 Street
Tulsa
OK 74137
United States